Apple’s upcoming virtual reality headset, the Vision Pro, is expected to be a major player in the VR market. However, one major streaming service may not be available on the headset at launch: Netflix.
According to Bloomberg reporter Mark Gurman, Netflix has “no plans to develop a native app for the Vision Pro at this time.” This means that users of the Vision Pro may not be able to watch Netflix shows in a native VR experience.
There are a few reasons why Netflix might not be developing a native app for the Vision Pro. First, the headset is still in development, and it’s possible that Netflix is waiting to see how the market for VR headsets develops before making a commitment. Second, Netflix may be concerned about the cost of developing a native VR app. VR apps can be expensive to develop, and Netflix may not want to invest in an app that only a small number of people will use. Finally, Netflix may be concerned about the quality of the VR experience on the Vision Pro. The headset has a high price tag, and Netflix may not want to release an app that doesn’t meet its high standards.
Despite these challenges, there is still a chance that Netflix will develop a native app for the Vision Pro in the future. If the headset is successful, Netflix may be more willing to invest in a VR app. Additionally, if other major streaming services, such as Disney+ and HBO Max, develop native VR apps, Netflix may feel pressure to do the same.
In the meantime, Netflix users who want to watch Netflix shows on the Vision Pro will have to use the headset’s web browser. This is not ideal, as the web browser experience is not as immersive as a native VR app. However, it is still possible to watch Netflix shows on the Vision Pro using this method.
What does this mean for the future of VR?
The news that Netflix is not developing a native app for the Vision Pro is a setback for the VR industry. However, it is important to remember that the VR market is still in its early stages of development. As the market matures, it is likely that more streaming services will develop native VR apps.
In the meantime, VR users who want to watch Netflix shows on the Vision Pro will have to use the headset’s web browser or a third-party VR app. While these options are not ideal, they are still a way to enjoy Netflix content in a more immersive way.
The future of VR is bright, and it is likely that more streaming services will develop native VR apps in the future. However, the lack of a native Netflix app is a setback for the industry, and it is something that Netflix should consider addressing in the future.
