On Tuesday, Elon Musk announced that Twitter Inc might charge a small fee for government and commercial users. Since Twitter’s revenue has been lagging behind as compared to rival companies like Meta Platforms Inc’s Facebook, the tech mogul is trying hard to work towards revenue growth.
Musk said in a tweet that Twitter is always going to be free for casual users but there might be a slight cost for commercial/government users. Clarifying the objective in another tweet, he added that some revenue is better than none at all.
Twitter will always be free for casual users, but maybe a slight cost for commercial/government users
— Elon Musk (@elonmusk) May 3, 2022
Since last month, the Tesla Chief has been planning and suggesting a plethora of changes to Twitter. After taking over the social media platform, he expressed that he wanted to enhance it using brand new features, defeat spambots, work on human authentication and make the algorithms open source so as to increase trust.
According to reports by Reuters, Musk told the banks last week that he is trying to develop new ways to monetize tweets. He also suggested slashing the price of Twitter Blue premium subscription service.
During the annual Met Gala on Monday, Musk said that Twitter’s reach is only “niche” as of now and he wants a bigger percentage of the country to be on it. He also added that he wants to make Twitter transparent regarding the promotion or demotion of tweets and he wants the software of the platform to be publicly available for critique.
Recent reports claim that Musk has already lined up a new CEO for Twitter who is going to replace Parag Agarwal. Apparently, this move will go into motion once the $44 billion deal is finalized later this year. A report from the New York post also said that Musk is planning to fire Vijaya Gadde, who is Twitter’s legal head.