On Wednesday, April 10, Adobe announced the fourth and new generation of Frame.io creative collaboration platform, now available in the Beta mode for certain users.
Adobe introduces the new gen of Frame.io
The fourth generation of Frame.io is a content and creative collaboration platform that aims to simplify and consolidate the tasks and workflows of content creation. This feature will be available in the Beta mode for Frame.io Free and Pro customers. The feature will launch officially for Team and Enterprise customers, later this year.
Why Frame.io V4?
Frame.io V4 is a new generation advanced platform that makes the process of creative content production simpler and easier. According to Adobe, disconnected tools and systems are slowing down all stages of development as there is an increasing demand for video content and other kinds of creatives. This new generation content collaboration system aims to help creative teams design and deliver personalized content at a greater scale. The system also centralizes the process of feedback which makes content creation efficient and faster. This in turn enhances the speed of delivery of media assets and reduces rounds of revision.
In a press statement, Emery Wells, Co-Founder of Frame.io, and VP, Creative Product Group at Adobe said, “As the demand for all content types – from video and images to design and documents – continues to skyrocket, the needs of Frame.io’s community have evolved. Companies, brands and individuals all need one unified platform that streamlines how teams and stakeholders come together to ideate, collaborate and create, no matter the creative project. With all new capabilities that achieve clear, centralised feedback, fewer revisions, and faster delivery of media assets, V4 is a game-changer for all creatives and production teams – offering the space for greater focus to deliver their best work.”
According to Adobe, Frame.io is used by over 4 million people as the main platform for their content creation tasks such as reviewing and approving videos which helps video editors and creators to collaborate with ease.
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