Instagram is currently running a test for a new way to upload media- company head Adam Mosseri revealed on Friday. With this, the social media platform is allowing select users to upload photos and videos in a vertical grid format. The best part is that they will not have to crop the content into a square. This development builds upon the recent changes introduced onto the platform. This includes an expanded limit for media uploads in the carousel. This will also eliminate the need to split collections into multiple posts.
Vertical Grids on Instagram
In an Instagram story shared on Friday, Adam Mosseri shared details about the new experiment. “A small number of people” can now upload vertical grids instead of squares on the social media platform. Mosseri highlighted that the square format was carried over from previous years when Instagram only allowed users to post content in this format. However, the “vast majority of what is uploaded to Instagram today is vertical”’ he noted.
Users mostly upload content in a 4:3 aspect ratio for photos and 9:16 for videos. Instagram head noted that this change may affect users. Especially the ones who spend time making sure everything lines up before uploading the media. Instagram spokesperson Christine Pai said that they will listen to the community feedback before rolling out “anything further”.
Tipster Alessandro Paluzzi spotted vertical profile grids on Instagram first in 2022. The tipster suggested that the app could potentially allow users to switch between a square grid and a 4:5 format. This will give the users more choice when posting content. Last year, the app began testing the feature with only a handful of users. The test phase seems to be expanding now. Users on social media platforms have reported about being able to see the new profile grid format.
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